3rd September 2019 by SG Admin
So… it’s now over two months since the new Advertising Standards Authority (ASA) rule on gender stereotyping in advertising came into force: “marketing communications must not include gender stereotypes that are likely to cause harm, or serious widespread offence”. The ASA provided guidance for advertisers but with the first rulings delivered, now is a good...
21st May 2019 by SG Admin
We have a number of secondment opportunities for Marketing Managers within the Marketing and Insight Unit. For more information on the roles and the skills/knowledge/experience required, please refer to the Job description If you wish to apply, please complete the Application form and send it to Lizzie.Dunn@gov.scot If you would like to discuss the opportunities further,...
8th February 2019 by SG Admin
A secondment opportunity has arisen for a Senior Strategy & Insight Manager in the Marketing and Insight Unit.
12th September 2018 by Neil Harrison
During February 2018, working in collaboration with F.E.A.T. and Finding Your Feat, we delivered a campaign to increase awareness of sepsis. The detail and background to the campaign was explained by my colleague Dawn Ferguson in her blog post on 19 March After campaign activity was complete an evaluation on the impact was undertaken by Kantar...
1st August 2018 by SG Admin
A secondment opportunity has arisen for a Senior Marketing Manager (International) job-share, in the Marketing Unit based at St Andrew’s House, Regent Road, Edinburgh. Please see Job Description: Senior Marketing Manager – International – Job Description and Application Form: Senior Marketing Manager – International – Application Form Deadline for applications has been set at 12 noon,...
8th June 2018 by lizrockley
Four months ago I sat in a meeting feeling awkward and out of place. I was the only one not wearing head-to-toe leather. The other attendees smiled warmly, each too polite to ask what on earth I was doing there.
24th May 2018 by Alaster Phillips
The General Data Protection Regulations comes into force on May 25, 2018, giving individuals more control over their personal data, and ensuring that organisations collect and process that information properly and securely. To find out more about GDPR, visit the Information Commissioner’s website.
27th March 2018 by SG Admin
Hi everyone, my name is Ellyce and I’m studying PR & Marketing at Queen Margaret University in Edinburgh. I recently finished a student placement in the Scottish Government’s Comms/Marketing department and I was asked to write a blog to talk about my experiences. I’ve never written a blog before so I’m going to give it...
19th March 2018 by Dawn Ferguson
When you hear the term sepsis, what do you think? Do you know what it is? More importantly, do you know how to recognise the symptoms? When I was asked to work on the sepsis campaign I had, rather embarrassingly, never heard of it. I had no idea who it affected, the severity of the...
8th March 2017 by Simon Ebbett
One day when I was 17, my history teacher wheeled in a TV and a VCR* and put on a tape of Blackadder II. While my classmates and I were thrilled to spend a lesson watching comedy instead of doing actual work, we were also bemused. Why play us a TV show rather than discuss...