Marketing

  • Sepsis campaign – what did it achieve?

    12th September 2018 by

        During February 2018, working in collaboration with F.E.A.T. and Finding Your Feat, we delivered a campaign to increase awareness of sepsis. The detail and background to the campaign was explained by my colleague Dawn Ferguson in her blog post on 19 March After campaign activity was complete an evaluation on the impact was undertaken...

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  • Sepsis

    19th March 2018 by

    When you hear the term sepsis, what do you think? Do you know what it is? More importantly, do you know how to recognise the symptoms? When I was asked to work on the sepsis campaign I had, rather embarrassingly, never heard of it. I had no idea who it affected, the severity of the...

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  • Don’t be like Don

    5th December 2016 by

    [Image by AMC] For anyone acquainted with the iconic series Mad Men, there’s much to admire in its anti-hero Don Draper. The suits, the self-belief, the style the swagger. Who wouldn’t want to spend a day in his (immaculate Italian leather) shoes? Admittedly, he also has a lot of characteristics we perhaps shouldn’t aspire to...

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  • Fringe Benefits

    7th September 2016 by

    This week has been Organ Donation Week, a UK wide initiative that provides another great opportunity to highlight the importance of joining the NHS Organ Donor Register whilst celebrating the lives of others.

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  • We Need Everybody…and that includes you…

    5th July 2016 by

    The truth is, everyone can become an organ donor. You’re never too fat, too thin, too old, too young….the list goes on. To reinforce the fact, we’ve got a host of different bodies busting (!) all these myths in our new campaign, 'We Need Everybody' which launched on 4th July and runs right through the summer.

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  • Eat Better Feel Better : The Mummy’s Revenge

    19th February 2016 by

    We do it on our own. With our partners. Sometimes with friends. We do it in restaurants or in front of the telly. Eating is a pleasure to some but a stressful time for many mums. Our Eat Better Feel Better campaign aims to help families to overcome time or budget constraints whilst supporting mums to...

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  • Loving and Living

    12th February 2016 by

    It’s time for all things red, fluffy and heart-shaped to appear on shelves again! While love-birds across the country are busy declaring their affection for each other, paying over the odds for a mediocre meal, and penning romantic rhyme as though they’re the next Bard, the organ donation team has been busy driving registrations to...

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  • A busy and successful year

    10th June 2014 by

    Last year was our busiest and most successful yet. We delivered over 20 campaigns covering subjects as diverse as organ donation, home energy and forced marriage, with outstanding results. It’s estimated our breast cancer campaign saved over 100 lives, our road safety campaigns prevented over 90 accidents and our active travel campaign took the equivalent...

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