Public engagement and the digital identity service
Joseph Walton, stakeholder and communications manager, introduces us to the digital identity public engagement project.
During the development of the digital identity service, we have embraced the Scottish Approach to Service Design with people actively taking part in the definition, design and delivery of the digital identity service.
Through many rounds of user research, listening to stakeholders, experts and the public, we have built on the themes first raised within our discovery research to develop the service.
Now, as we look to start rolling out and scaling the service in 2023, we are working with independent research and insight company BritainThinks to hear specifically from people who may use the service.
What we are looking at
Throughout all of our research – and service development – are the themes of trust, choice, control, ease of use and security.
The public engagement project sees us engage with people across Scotland to help us create a digital identity service that is ethical and respects privacy.
A deliberative research methodology is taking participants on a journey through these themes, providing information that allows them to come to an informed viewpoint on the issues at hand. Deliberative engagement places a strong emphasis on considered judgement, based on sound evidence and free and fair collective discussion. Participants examine topics from a shared and collective understanding.
The participants are exploring how the digital identity service could help them apply for public services. They will be hearing from experts in security, inclusion and privacy. And they will be giving their views on the decisions we need to make about the programme.
On their journey, they will be exploring privacy, security, oversight, convenience and their expectations of the service. This will help us make decisions to build trust in the service and our longer-term delivery of the programme.
Who is involved
Around 54 people are participating in the public engagement research. Participants are all at least 16 years of age and we have involved people from across Scotland. They have been recruited to represent different lived experiences to ensure a variety of perspectives and voices contribute to the research.
We have also made sure we have representation from people who may face barriers to the use of digital identity and digital services, so we can better understand how we can support them, as well as how we can support individuals to make an informed decision about whether they wish to use the service.
What we will see at the end of the project
We aim to publish a final independent report with all the insight in the Spring. Alongside the report, we are encouraging the group to make independent recommendations to the Scottish Government on what they want to see or expect from the service.
It will be up to the participants to make these recommendations and they can cover anything from: how an element of the service works; their priorities for new features; how we make it as inclusive as possible; and how we govern and make decisions in the best interests of the people of Scotland.
We will be sharing insight from the engagement journey over the next few months.
The doors of the digital identity team are also open to individuals, groups or organisations interested in finding out more about the service. If you’d like to get in touch, please email us at: firstname.lastname@example.org.
Additionally, you are welcome to join the team’s online open event on 16 November (14:00-16:00). You’ll hear all about the digital identity service we’re developing, which will provide people with a safe, reusable, and easy way to prove who they are and that they are eligible for a public service.
As well as an update on the programme and plans for the future, there will be an opportunity to pose questions to the digital identity programme team.